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Oracle Customer Relationship Management (CRM) Oracle customer relationship management (CRM) enables organizations to transform the customer experience. With an unmatched range of products, industry expertise, and deployment options, Oracle is the right choice for CRM. Comprehensive CRM capabilities Tailored industry solutions Role-based customer intelligence and pre-built integration SALES Sales Planning & Forecasting Manage Sales Budget Manage Sales Organization Manage Pricing Manage Sales Incentive Programs Manage Sales Business Practices Manage Partners Manage Sales Territories Manage Sales Accounts Pursue Leads and Opportunities Manage Telesales Create Sales Agreements Create Quotes Create Proposal Capture Sales Orders Sales Methodology Analyze Sales MARKETING Define Marketing Strategy Recruit & Acquire Partners Segment Customers Establish Prices Plan Marketing Programs Execute Marketing Programs Manage Trade Promotions Analyze Marketing ORDER FULFILLMENT Manage Sales Orders Manage Sales Agreements Manage Service Contracts Process Claims for Promotions Demand Release Management Invoice Customers Receive and Pay Invoice (Customer Self-Service) Process Customer Payments Manage Credit and Collections Manage Accounts Receivable Balances Manage Returns Analyze Order Fulfillment CUSTOMER SERVICE Customer Service Management Manage Web Presence Customer Self-Service User Management Customer Care Delivery (Self Service) Customer Care Delivery (Assisted) Manage Preventative Maintenance Analyze Customer Service HELP DESK Help Desk Delivery (Assisted) Help Desk Delivery (Self Service) CUSTOMER DATA INTEGRATION Administer Generic Master Data Management Infrastructure Administer Customer Master Data Management Infrastructure Acquire Customer Information Manage Customer Information Publish/Extract Customer Information Analyze Customer Information